When providing a logo file for a design project, the first step is to evaluate and confirm that it is suitable for the project format. This first round of quality control may prompt a request to locate and provide a specific file type from the logo kit supplied by your logo designer. Files are formatted specifically for client use and specialty files for handover to your graphic designer.
Your logo is one of your most valuable business assets. Chat with a graphic designer about your logo design project in the planning stage. It will help lay the groundwork for defining your needs and goals. Discuss pricing for budgeting. A designer can recommend a level of investment based on the anticipated scope of your project.
Your website represents your small business online 24/7, 365 days a year. Small business owners often wear a lot of hats and maintaining your website is an important task. Invest in regularly reviewing your website and keep the content fresh and up to date for your audience. In addition to better serving your customers, adding and updating content will boost your website’s ranking on search engine results pages.
Celebrating 20 Years of Freelance Graphic Design
The Pandemic Has Elevated and Validated Remote and Freelance Workers
One of the silver linings of the pandemic has been the pivot to working remotely. For those who have operated a business or worked outside of an office setting, until recently there was a certain stigma attached to not having a brick and mortar office situated in a business district. An impressive location gave immediate credibility to a business.
